OFFICES IN BEIJING, SHENZHEN, SHANGHAI, HONG KONG AND ALMERE.
Offices in Beijing, PRD, Amsterdam, Bucharest, Ottawa and Chicago.

Business Cases

Business Cases

Interested in our services? Read our business case studies to see examples of how 1421 assists their clients with doing business in China.

1) Market Entry Study

After many of its competitors entered the Chinese market, a high-end European cosmetics brand gained interest to connect to the Chinese consumer. This company was not unknown in China but had no solid connections with sales and distribution channels. They contacted 1421 Consulting Group to map the market and evaluate the feasibility of market entry.

With a comprehensive Market Entry Study from 1421’s analysts, the company was able to develop relationships with industry-leading sales and distribution channels.

Today the company’s China operations are growing rapidly and their products are sold in chain stores throughout China.

Through the careful and diligent approach of 1421, the company found a niche in China and sees a promising future in the Chinese market.

2) Business Consultancy

An experienced European event management company wants to introduce their specialized concept to China. The company has entered markets around the world, but they need advice to adapt their business model to China’s unique legal environment.

After consultation with 1421, the company learned that in order to do business legally in China they would have to set up a joint venture with a local company. And in order to obtain the necessary event management licenses, they needed to correctly structure their organization according to Chinese regulations.

With 1421’s assistance the company chose a joint venture partner and set up a legally sound organizational structure. The partner fits the company’s needs and provides valuable insights on how to do business in China to ensure future success of the partnership.

1421 Consulting Group, a professional, practical and hands-on consultancy company, with focus and knowledge about China. They are able to transform a question and possible treat into an answer and opportunity.

UNITED SELECTION

1421 Consulting Group did the right proposal and did the job adequately and on time. Just as I hoped for.

FRED SENGERS - OWNER - BLOGAAP

1421 offers the ideal package of services to start of your business. They work with you and assist with any difference between China and EU business.

ADMESY

Othmar Decorations recently opened up our own WFOE in China for our purchases from China. This raised many questions regarding different taxation structures. 1421 Consulting provided us with a solid analysis of all possible scenarios and helped us to find the most beneficial solution for all our entities involved.

TOM GROENEVELD, CHINA MANAGER – OTHMAR DECORATIONS

1421 Consulting Group has assisted us in a professional but personal manner with our business in China. We were very pleased with their services.

HUUB VAN DE PAS, DIRECTOR CHINA – SAGER + MACK

For us, as We4Ce, it is very important to know as much as possible about our market segment and its clients in China. To achieve this goal, we hired 1421 Consulting Group to map the market and find potential clients. We are really happy with the results of the work 1421 delivered and will absolutely continue our relationship to a deeper level, including research and guidance of We4Ce to customers.

ARNOLD C. TIMMER, DIRECTOR – WE4CE B.V.

FlowerForce is operational in the Chinese market since 2013. for a Dutch company it is very difficult to know all the rules, and the do’s and don’ts for this market. 1421 consulting group offers a wide range of possibilities to help foreign companies to achieve their goals. due to their pay-roll system we are able to have our own Chinese employees in China.

SANDER VAN VELDHOVEN, DIRECTOR SALES & MARKETING – FLOWER FORCE

1421 Consulting group, Peter Pronk and his team, we experienced as friendly and helpful to find our way in this special land China. We, Alberts & Van Huut International Architects from Amsterdam, are very grateful for the mediation of 1421 to our clients with positive results. With their 'know-how' of the Chinese culture they learned us to make good contracts with our clients. It was a fulfilling cooperation, as well for the future.

MAX VAN HUUT, ARCHITECT-DIRECTOR – ALBERTS EN VAN HUUT

As this was our first endeavour outside of Canada and without ever even having been to China before, we were naturally apprehensive and didn’t have a budget that would allow for us to learn from our mistakes.  1421 is certainly qualified and experienced with the ins and outs of the Chinese business culture.  Although we are a relatively small company, we felt like their only client; they were genuinely interested in helping us and building a long term relationship.  While we really have just begun our dealings, we feel confident to have 1421 on our team as we move forward.

STEVEN MINKEN, DIRECTOR OF MARKETING – SPEC MACHINE & SUPPLY

Outside of their regular service, 1421 always tries to help us out with additional small and big questions we have. They are approachable, informal and always quick to reply.

CÉLINE LAMÉE, CREATIVE DIRECTOR – LAVA BEIJING

Reliable, knowledge, insight, speed of action, interaction, a promise is a promise, relevant feedback and work with an experienced Group Office employees are the key words that belong to 1421 Consulting Group. We had a difficult task, for 1421 Consulting Group, but the implementation is to full satisfaction with clear analyses, good workable and clear opinions.

HENNY FAKKEL, GENERAL MANAGER – EUROBAKERY

For us, a relative new comer in the Chinese market, it is very efficient to cooperate with 1421 Consulting Group, they know the rules, the do's and don’ts and they know their way around. This saves us a lot of time so we can keep our focus on the business. Peter and his team set up the Ltd. For us in Wuxi. They have a kind of a turn key approach. The planning is to be operational within 4 month.

JOEP DE JONG, INTERNATIONAL BUSINESS MANAGER – ELMA

1421 Consulting Group and EWT have a long term relationship and we trust their knowledge and professional attitude for our business in China. On the field of Consultancy and Quality Management they are our partner!

RENGER IDEMA, CFO – EWT

1421 Consulting Group has been an invaluable partner in the start-up phase of my elder care project, to an extent where Nightingale would not have become a reality without the ongoing help and expertise from 1421. They have provided guidance, drive and expertise throughout the process of starting up a new company in a relatively new area in China.

ANNE-MARIE BUCH, OWNER AND CEO – NIGHTINGALE CARE HK LTD.

As a starting entrepreneur, both in general and in China, the people at 1421 Consulting Group have gone above and beyond to help me with all my questions and future situations to come. If all goes well, and with their help I feel more confident that it will, I look forward to a long and lasting future of doing business together.

MR. JACCO HANDGRAAF, FOUNDER – BRANTWERCK B.V.

1421 Consulting Group gave us a very well founded analysis of the Chinese market. Furthermore, the company continues helping us to generate business in this important Sales Region and we’re very happy to work with such a competent partner.

ALEXANDER GIEBEL, CEO – PJUR GROUP LUXEMBOURG S.A.