Industries

Read about and learn new insights about the various industries in China.

LESSONS NEWS

Business partners in China: Selection Success

Business partners in China: Selection Success

Currently, China is the popular girl or guy in high school everyone talks about and/or wants to date with. This attention shows massively in the broad interest shown by foreign companies in the China International Import Expo (CIIE). This first expo dedicated to...

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Chinese Translator; Friend or Foe?

Chinese Translator; Friend or Foe?

A Western sales manager is in an important sales meeting, pitching his product to an interesting potential client. He just entered the crucial part of his sales pitch for a 1-million-euro deal and nailed it! Enthusiastically he turns towards his Chinese translator. In...

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How to Move Forward after Negotiating in China

How to Move Forward after Negotiating in China

Negotiating in China can be a challenging task. Chinese are strategists who see business as battle. Many Chinese businessmen and –women use the teachings of Sun Tzu for negotiating. In “The Art of War”, Sun Tzu describes strategies for war. Becoming successful with...

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Chinese Social Media: How to market your brand online in China

Chinese Social Media: How to market your brand online in China

In this Digital era of ‘Instafame’ and ‘Snapchat Queens’, we do not need to explain to you how important Social Media is for your online Marketing. If you are taking your brand, product or business to China (where 725 million Chinese people are projected to be social...

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Business Negotiations in China

Business Negotiations in China

Business negotiations in China can be a challenging task. Chinese are strategists who see business as battle. Many Chinese businessmen and –women use the teachings of Sun Tzu for negotiating. In “The Art of War”, Sun Tzu describes strategies for war. Becoming...

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What happened in the year 1421?

From 1421 to 1423, during the Ming Dynasty of China under Emperor Zhu Di (朱棣) the fleets of Admiral Zheng He (鄭和), commanded by the Chinese captains, discovered Australia, New Zealand, the Americas, Antarctica, the Northeast Passage; and circumnavigated Greenland.

Due to this endeavour we can conclude that “1421 is the year that the Chinese discover the world”.